What is MLM or Network marketing?
In reality it is a form of sales, but somewhat different than what takes place in a store or mall. The word networking describes it to a degree. Networking is: “The exchange of information or services among individuals or groups, or institutions.” In other words ideas and services and products are exchanged or sold through people and groups of people working or networking together.
A companies products or services are sold by large groups of people sharing, by word of mouth, or using many different marketing approaches either offline or on the internet. Whereas, in a store or a large shopping mall, a buyer shops products or services from off a shelf or from a salesperson hired by an employer to sell his products or services.
A network marketer usually works out of his/her home, and is an independent business person, and the products he or she sells are shipped to the home for that person to have on hand to sell either retail, or to people that are introduced to the company, wholesale, by the marketer. In today’s marketing it is not necessary to have a huge inventory of products…the company handles that for their associates and ships the products directly to the associate or his/her customers. The company one works with also handles all the financial dealings and pays the distributor or associate for his/her efforts.
The marketer’s goal is to build a large group of people, or a network, to work with who in turn do the very same thing, or to duplicate his/her efforts. This is the networking effect, that can grow to a very large business for those that work hard to promote his/her companies products or services. Some marketers can earn large sums of money equivalent to CEO’s, doctors and other professionals, and even more!
This industry has taken some bad raps over it’s history, and some might be well deserved. A person needs to do his research and find a reputable company that has dotted all it’s I’s and crossed all it’s T’s so to speak! There are many companies out there that have great long term reputations….like Amway for example. There are also new companies that have done their due diligence that are very good to be involved with, and that will grow rapidly, making them very great opportunities for network marketers!
I know of one such company called Pyxism, that is fairly new, but has done what’s required to make it one of the best up and coming Network Marketing companies out there!
Tagged with: independent business person • MLM • Network Marketing
Filed under: Network Marketing
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